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B2C eCommerce

What is B2C eCommerce?

B2C is an acronym used for “business to consumer”. B2C e-commerce or electronic commerce is used to describe a transaction conducted over the Internet between a business and a consumer for his/her personal use. B2C as a business model differs significantly from the B2B model, which refers to commerce between two or more businesses.

Usage: “That company is strictly B2C. They sell directly to consumers.”

Understanding both Distributors and Manufacturers may need to facilitate B2C-type stores as well as their B2B needs, InsiteCommerce® is built to be flexible enough to cater to the specific needs of B2C eCommerce. Learn more about B2C for Manufacturers and B2C for Distributors.

B2C eCommerce
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View the out-of-the box B2B functionality available in the InsiteCommerce solution.

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