What is B2B eCommerce?
Business-to-business, or B2B, describes companies doing business with each other such as manufacturers selling to distributors and wholesalers selling to retailers. This business model differs from B2C, often offering negotiated pricing for different businesses for example. eCommerce (e-commerce) or electronic commerce is the purchasing, selling, and exchanging of goods and services over computer networks (such as the Internet) through which transactions or terms of sale are performed electronically.
Want to learn more about how B2B and B2C eCommerce are different? Read our whitepaper:
B2B is not B2C: Top 10 Differences in eCommerce.