Select Page

InsiteAnalytics for eCommerce

Get Closer to Your Customers. Make Better Decisions.

Leverage InsiteAnalytics for eCommerce to understand how your online and traditional channels are performing and build better experiences for your customers.

A Dynamic, Holistic Perspective

Distributors and manufacturers often launch their eCommerce experiences without a measurement plan. InsiteAnalytics for eCommerce helps you get the big picture by combining sales, customer, user, and digital analytics data to create a dynamic perspective of how your online presence is performing alongside your traditional sales.

The Data You Need to Build Better Experiences

You need access to data to better understand your customers and deliver powerful user experiences. InsiteAnalytics uses multiple sources of information to enable teams with a broader view of customer activities.

icon_monitorSales
Monitor Channel Sales

Analyze online and offline customer and product sales to track online migration and overall customer engagement. Identify patterns in methodology, product groups and customers. Use the data to determine ways to increase sales.

icon_marketingCampaigns_outline
Evaluate Marketing & Campaign Performance

Track the performance of online promotions and inbound campaigns. Make informed, analytics-based decisions around the effectiveness of your marketing efforts.

icon_digitalAnalytics_outline
Utilize Digital Analytics

Identify when, where and how users are interacting with your site. Build channels and discover new opportunities for digital improvement. Discover what your customers are interested in and where they go on your site.

Powerful Dashboards

InsiteAnalytics for eCommerce delivers prescriptive dashboards to access high level trends and information. Leverage tools to drill down into more specific customer groups or product groups and even individual customers or products.

icon_monitorSales
Sales Analytics

Get a holistic view of online and offline sales whether they’re placed online, through the ERP or another way. The Sales Analytics dashboard enables you to easily monitor sales trends by method used, product group or customer group and track overall adoption of online buying tools. Plus, utilize important metrics like average order value and average order lines from multiple sources like InsiteCommerce and your ERP.

InsiteAnalytics Features

Sales Analytics

Get a holistic view of online and offline sales whether they’re placed online, through the ERP or another way. The Sales Analytics dashboard enables you to easily monitor sales trends by method used, product group or customer group and track overall adoption of online buying tools. Plus, utilize important metrics like average order value and average order lines from multiple sources like InsiteCommerce and your ERP.

icon_marketingCampaigns_outline
Marketing & Campaign Analytics

The Marketing and Campaign Analytics dashboard gives you valuable insight into orders, discount value and promotions utilization. Easily visualize how customers are coming to your site with visibility into search, paid search, email and other marketing campaigns.

Marketing & Campaign Analytics

The Marketing and Campaign Analytics dashboard gives you valuable insight into orders, discount value and promotions utilization. Easily visualize how customers are coming to your site with visibility into search, paid search, email and other marketing campaigns.

icon_digitalAnalytics_outline
Digital Analytics

Utilize the Digital Analytics dashboard to see website metrics like user engagement, unique users, number of sessions and length of time on site. Understand which devices and browsers your visitors are using to access the site and gain insight into common search terms and frequently accessed pages. This dashboard uses additional data points leveraged by Google Analytics and Google Tag Manager to deliver the holistic view of your eCommerce site performance.

Digital Analytics

Utilize the Digital Analytics dashboard to see website metrics like user engagement, unique users, number of sessions and length of time on site. Understand which devices and browsers your visitors are using to access the site and gain insight into common search terms and frequently accessed pages. This dashboard uses additional data points leveraged by Google Analytics and Google Tag Manager to deliver the holistic view of your eCommerce site performance.

“Analytics in a broader sense is a mixing pot of science and art. Science being the analytics and art being the creative side that’s reaching out to customers and running campaigns. InsiteAnalytics gives us a full picture of what’s happening online and offline with our customers. It helps us master science so we can create the art.”

Justin Racine

Director of Marketing and eCommerce | Geriatric Medical

Download Now

Learn more about the features and functionality InsiteAnalytics has to offer.

Ready to Assess?

Choosing an eCommerce platform that’s right for your business can be challenging. We’re not saying InsiteCommerce is right for everyone, but it could certainly be right for you. Whether you choose to partner with Insite or not, our free eCommerce assessment tool will help you make sense of the often confusing requirements necessary to meet your unique eCommerce needs.

Ready to Assess?

Other Products

InsiteAnalytics

Accurate & relevant data – built in

InsitePIM

Gain control of your product catalog

InsiteCommerce Mobile

Put the power at your customers’ fingertips

InsitePortfolio

Your single source of truth

Social media & sharing icons powered by UltimatelySocial