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Sales Enablement

What is Sales Enablement?

Sales enablement, as a process, is the act of equipping salespeople with tools, training, materials, and access to better prepare, or enable, them to sell more efficiently.

As it refers to technology, or tools, sales enablement is a software or application that facilitates the process. As an example: while a manufacturer may have spent time and energy creating detailed product sell sheets, a sales enablement tool may curate those, store them centrally, in the cloud, on a mobile device or elsewhere, and allow a quick and efficient way to find and use the right piece of collateral at the right time.

InsitePortfolio ™ is a sales enablement tool that helps manufacturers and distributors to equip their teams with collateral, product catalogs, and other digital media online or offline, where ever they need it.

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