Select Page

Abandoned Cart

What is an "Abandoned Cart"?

An abandoned cart, also known as “cart abandonment,” is an online shopping cart where a shopper has begun the process to purchase items by adding at least one item to their cart but then leaves the site without completing the purchase. Studying when and where carts are abandoned is a key element of site optimization.

Usage: “We added guest checkout and reduced our cart abandonment by 16%.”

Social media & sharing icons powered by UltimatelySocial

View the out-of-the box B2B functionality available in the InsiteCommerce solution.

Download now to read more.