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Riedell Skate


Riedell Skate was founded in Red Wing, Minnesota over 70 years ago. Riedell is the leading skate designer and manufacturer in the world. Known for providing an exceptional quality product for amateur, enthusiast, and professional skaters alike. Riedell is proud to offer a wide variety of premium brands that are engineered to help its customers skate faster, longer and always look their best.


Manufacturer eCommerce Website Success Story


Riedell Skate decided to expand its reach and develop an eCommerce web presents. It was clear that the solution would have to meet Riedell’s high-quality standards. However, Riedell wanted more than just an eCommerce website. They would have to implement a solution that improved order turn-around and delivery times while providing an exceptional customer experience.


Manufacturer eCommerce Website Success Story

Solution & Results

After considering all of the options on the market, the solution was clear. Riedell would implement now enterprise integration software solutions from Insite Software to revolutionize their business. Not only did the new Riedell site include increased eCommerce functionality and a quality, branded user experience. Using InsiteCommerce allowed Riedell to create micro sites to specifically target their two unique markets: ice skaters and roller skaters.


Manufacturer eCommerce Website Success Story

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Riedell Skate needed a solution that would be more than just an eCommerce website, but also improve their turn-around and delivery times and provide exceptional customer experience. Learn more about their eCommerce journey.

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