Select Page

MORSCO

Overview

MORSCO is a leading distributor of commercial and residential plumbing products; heating and cooling equipment (HVAC); pipe; valves and fittings (PVF); and underground utility products with showrooms and branches across the country. In 2016, the company began creating a new online solution designed to provide significantly increased capabilities and efficiency gains for customers, partners, sales staff and associates. InsiteCommerce is helping MORSCO launch a cohesive web presence that will allow each MORSCO brand to create an online solution for its specific customer-base.

B2B eCommerce Website Success Story

Challenge

Through an evaluation of the competitive landscape, MORSCO realized in 2016 that the lack of eCommerce capability put them at a disadvantage with customers who wanted quick access to data and product information online. MORSCO tasked Insite Software to not only give customers the 24/7 data access they wanted, but also increase the company’s ability to make complex online transactions, specific to a customer’s particular needs or wants.

B2B eCommerce Website Success Story

Solution & Results

The resulting solution was rolled-out to MORSCO customers in 2017 and has since delivered remarkable results for the company, innovating the company’s business model and making the Express Pipe MORSCO brand a true “market mover. Today, many of MORSCO’s customers can now perform transactions and access complete, up-to-date account information – including invoices, delivery, purchase histories, and inventory – all online in just a few clicks.

B2B eCommerce Website Success Story

Social media & sharing icons powered by UltimatelySocial

Manufacturing and distribution companies know that the true value of digital commerce is the ability to make it easier for your customers to do business with you. The B2B buyer is often responsible for purchasing products from one to many vendors or product types

Download now to learn more.

MORSCO tasked Insite Software to not only give customers the 24/7 data access they wanted, but also increase the company’s ability to make complex online transactions, specific to a customer’s particular needs or wants. See why they chose Insite by downloading the customer success story below.

Download now to read more.