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Engaging Customers in the Moment of Relevance – the MORSCO story

Engaging Customers in the Moment of Relevance – the MORSCO story

The relentless evolution of eCommerce affects the entire business ecosystem and opportunities presented by that change are matched only by its challenges.  In this summary of a new Insite Software video story, B2B distribution industry expert Jeff Wright, Darren...
A Holistic Approach to Digital Transformation

A Holistic Approach to Digital Transformation

Preferences of B2B customers have evolved, and continue to evolve, while many manufacturers and distributors have not made changes to the way they sell. Traditional practices can be both costly and inefficient. For example, when customers are looking to order products...
5 Essential Considerations When Choosing a B2B eCommerce Platform

5 Essential Considerations When Choosing a B2B eCommerce Platform

We continue to read about the vast revenue opportunities manufacturers and distributors can realize from eCommerce. Analysts including Andy Hoar from Forrester Research have made bold predictions forecasting over $1 trillion in the U.S by 2019. Yet the flip side of...
The Definition of a Truly Unified B2B Commerce Environment

The Definition of a Truly Unified B2B Commerce Environment

In an August, 2017 report entitled The Case for Omnichannel B2B research firm Forrester makes some strong points regarding the new B2B buyer. Companies need to offer buyers a spectrum of buying options, from self-service, to full-service (where transactions are...
Distributor Marketplaces in the Cloud

Distributor Marketplaces in the Cloud

Cloud-based B2B eCommerce solutions are rapidly becoming more robust, and less expensive. As the technology landscape evolves, the trend toward distributor marketplaces in the cloud (something we noted in 2017) is accelerating. This disruptor is quickly changing the...
Big Moves for Insite Software in 2017

Big Moves for Insite Software in 2017

2018 is right around the corner and Insite Software is more than prepared for some major disruptions in both the manufacturing and distribution industries, especially where commerce is concerned. But before we run full speed ahead into the New Year, we wanted to first...
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