Cut through the clutter of information about digital transformation. As you embark on your digital journey trust our experts. Insite Software is an eCommerce leader and has been Built for B2B™ since 2004. Need clarity? Ask Insite.
Each week Insite posts answers to common questions or myths about B2B eCommerce. When distributors and manufacturers Ask Insite, our answers can arm you with the tools you need to venture into your digital transformation journey, turning challenge into opportunity. Check back often to see new questions and find in-depth answers from the experts along with plenty of free resources like white papers, eBooks, infographics and more!
Q: What 3 Areas of Influence Could Make or Break a Company’s Digital Strategy?
When companies are going through digital transformation, they must consider multiple factors to create their commerce strategy. Find the answer to what 3 key areas of influence could make or break a company’s marketing and more in our eBook, Executive Leadership’s Guide to Digital Transformation.
Q: Are B2B and B2C Experiences Converging?
Ideas and viewpoints about the “convergence of B2B and B2C” in eCommerce continue to float around and Insite experts are ready to weigh in. Though there are certainly a few points where B2C and B2B experiences do meet, the idea that B2B companies must mirror B2C experiences in their entirety is simply not true. Find the answer to how B2B and B2C experiences are converging and diverging in Insite’s white paper “Why B2B and B2C Experiences are Not Converging”
Q: What Crucial Role do Executive Leaders Hold Within Digital Transformation?
New, powerful digital transformation strategies are required in a rapidly transforming B2B environment. The success of digital transformation can be tied to one critical factor – the commitments of the organization’s leadership to changing the way business gets done. As customers’ expectations continue to evolve and diversify, executives need to set the stage for a commerce environment that provides a multi-touch journey and enables their team for success. Find the answer to what crucial role executive’s play in digital transformation and more in our eBook, Executive Leadership’s Guide to Digital Transformation.
Do you have other questions? Ask Insite.
Insite Software solves the unique business challenges of B2B manufacturing and distribution companies. We go beyond commerce, by unifying the experience between people, products and channels. We provide powerful enterprise solutions, with scalable models designed to grow with any sized business. Named a Leader in The Forrester Wave™: B2B Commerce Suites, Q1 2017, we power over a million unique customer experiences each day.