Great Northern Corporation, a leader in integrated, comprehensive packaging solutions for industrial, commercial and retail markets, wanted to expand its business model to include eCommerce. While the corrugated industry was lagging behind the eCommerce trend, Great Northern was sure that it could capitalize on the opportunity presented by eCommerce with custom corrugated packaging made to the customer’s specifications.

The vision for the Great Northern ecommerce site was simple, but brilliant: emulate the just-in-time online printing models used with paper goods and launch a new website that would offer custom-made corrugated boxes to anyone, anywhere. Watch the video to learn more about Great Northern Corporation's eCommerce success with InsiteCommerce and about their experience with Insite Software.

Video Case Study: Great Northern Corporation - Initial Launch