Headquarters

Llantrisant, South Wales, UK

Industry

Manufacturer of coins for the UK

Website

www.royalmint.com

Business Issue

2012 was going to be a significant year for the Royal Mint with two important national events — the Queen's Diamond Jubilee and the Summer Olympics in London — that would dramatically increase the company's sales. Royal Mint's website needed to sustain a higher level of traffic as well as provide an enhanced buying experience for their customers because it was the main show window for the special collector coins associated with these events.

Solution

InsiteCommerce Plus Sitecore

Results

Since the launch of the new web site in 2012, the Royal Mint has received extraordinary records for both traffic and online sales. The result has been an increase in monthly revenues.