Home-delivered incontinence, urological, ostomy and enteral nutrition products supplier
The target audience needed a clear and easy-to-use navigation to find the right product for their needs, and a simple method for online ordering.
Integration of Power Reviews made it easier for customers to find the best product, improving cart conversion. In addition to this new feature, the site also uses many of the other features offered in InsiteCommerce. Subscriptions (EZ Ship Orders), styled products, wish lists, and PayPal integration dramatically eased the ordering process.