Publisher Launches B2B and B2C Ecommerce Functionality

Industry: Publishing

Website(s): www.creativepub.com

Business Issue: Creative was looking to deploy an upgraded product website which could be used by both the trade community and the consumer.

Insite Solution: InsiteCommerce website for B2B and B2C markets.

Results: The design for the new site was provided by the marketing department at Creative while the back-end development, integration, and administrative tools were provided by InsiteCommerce. The new site was launched 120 days from the start of the project.