In the crowded sales enablement automation (SEA) market, a few stand out that impressed Forrester Research enough to be included in their latest research. We’re proud to announce — and not at all surprised — that Insite was among the 18 featured solutions.
The Forrester report, Vendor Landscape: Sales Enablement Automation Solutions, features in-depth analysis of six key functional areas supported by the leading vendors in the SEA space and how their solutions support Forrester’s specific sales enablement execution goals.
Insite’s Sales Enablement Solution Goes Beyond Just Deploying Content
Forrester reports that the most effective SEA solutions go beyond just simplifying the search for content, but actively prescribe content based on opportunity information, and may even integrate suggestions and links to content from within CRM systems automatically without the need for data entry.
While many SEA solutions are good at gathering data on content usage and sales behavior and can report on increased sales effectiveness over time, the real value of sales data lies in the solution’s ability to produce one feed representing a larger view of buyer behavior in context and across the life cycle of the opportunity, reports Forrester.
Does your SEA shortlist do all that? Insite’s solution connects sales organizations with tools they need to create powerful customer buying experiences, anywhere. The platform syncs and updates digital sales content in real-time, enabling sales teams to access the content quickly—whether in the office or in the field—and on any mobile device. It further provides sales teams with a greater understanding of sales activity and customer buying cycles via constantly updated, in-depth analytics.
See for yourself how Forrester chose, measured and analyzed today’s top SEA solutions:
• Download a complimentary copy of the Forrester Report >
• Read the press release “Insite Software Featured in Sales Enablement Automation Solutions Independent Research Report” >