If you’ve ever found yourself wondering what other distributors are doing with ecommerce to grow their respective businesses, you aren’t alone. B2B ecommerce is notably a private affair, with much of the “meaty” information secured behind a password-protected user portal.
Wholesalers and distributors are especially effective in harnessing ecommerce and to get a clearer picture of how they are leveraging their ecommerce sites, I’ve launched a brief electronic survey for all wholesalers and distributors.
The entire survey should take no more than 5 minutes to complete and everyone who participates will get a copy of the research results at the close of the survey. We are also giving away an iPad 2 to one lucky respondant as a token of our thanks.
Be assured that your individual answers will remain completely confidential. The survey does not ask if participants are currently evaluating a new ecommerce platform and you will not be called as a result of participation.
I hope that as a wholesaler or distributor you will take five minutes and complete this brief survey. I think you will find the results informative as you begin to create your ecommerce strategy for 2012. The survey closes October 7th.
(Manufacturers, watch for a survey about ecommerce in your industry in the near future!)